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I can choose between several different Benchmark groups in the "Benchmark" drop-down list. What is the difference?

The "Benchmark" drop-down list shows the industry/benchmark that has been set for you as a company.

Currently, Brilliant offers the following benchmark groups:

  • Insurance
  • Finance
  • Energy
  • Retail
  • NGO:s
  • Banking
  • Universal bank
  • Niche bank
  • Municipality


In order to feed (contribute with your data) to a specific benchmark group, the surveys must meet certain criteria. Additional benchmark groups are available where all companies that measure with Brilliant via telephone surveys have the opportunity to see; "Brilliant Index Inbound".